Difference between revisions of "Mission statement"
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(New page: == IGC-DEFINITION (abbreviated) == '''Mission statement'''<br> The mission statement provides the basis for defining how a company is managed. The mission statement does this by familiaris...) |
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== IGC-DEFINITION (abbreviated) == | == IGC-DEFINITION (abbreviated) == | ||
| − | '''Mission statement'''<br> | + | '''Mission statement / [[:de:Leitbild|Leitbild]]'''<br> |
The mission statement provides the basis for defining how a company is managed. The mission statement does this by familiarising the firm’s employees with the main objectives and parameters of the enterprise’s whole range of activities. So, a clear mission statement answers the question: Who do we want to be? It is a written expression of corporate identity. | The mission statement provides the basis for defining how a company is managed. The mission statement does this by familiarising the firm’s employees with the main objectives and parameters of the enterprise’s whole range of activities. So, a clear mission statement answers the question: Who do we want to be? It is a written expression of corporate identity. | ||
from: [http://www.igc-controlling.org/EN/_publikationen/publikationen.php IGC-Controller-Wörterbuch, International Group of Controlling (Hrsg.)] | from: [http://www.igc-controlling.org/EN/_publikationen/publikationen.php IGC-Controller-Wörterbuch, International Group of Controlling (Hrsg.)] | ||
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== Source == | == Source == | ||
[http://www.igc-controlling.org/EN/_publikationen/publikationen.php IGC-Controller-Wörterbuch, International Group of Controlling (Hrsg.), 4. Auflage, Schäffer-Poeschel, Stuttgart, 2010] | [http://www.igc-controlling.org/EN/_publikationen/publikationen.php IGC-Controller-Wörterbuch, International Group of Controlling (Hrsg.), 4. Auflage, Schäffer-Poeschel, Stuttgart, 2010] | ||
Revision as of 17:19, 13 December 2010
IGC-DEFINITION (abbreviated)
Mission statement / Leitbild
The mission statement provides the basis for defining how a company is managed. The mission statement does this by familiarising the firm’s employees with the main objectives and parameters of the enterprise’s whole range of activities. So, a clear mission statement answers the question: Who do we want to be? It is a written expression of corporate identity.
from: IGC-Controller-Wörterbuch, International Group of Controlling (Hrsg.)
